USDA AMS Farmers Market Promotion Program (FMPP)

USDA, Agricultural Marketing Service 

Farmers Market Promotion Program 

How it Works 

This grant program seeks to increase domestic consumption and access to locally and regionally produced agricultural products by developing direct producer-to-consumer market opportunities. This may include the establishment or improvement of a food hub or a food hub related business. 

Funding Focuses On  

The development of new opportunities for farmers and ranchers working with:  

  • The improvement of domestic farmer’s markets 
  • Roadside stands 
  • Community-supported agriculture programs 
  • Agro-tourism activities 
  • Other direct producer-to-consumer market opportunities 

Funding Limit  

  • Capacity Building (CB) projects, maximum $250,000 for 36 months 
  • Community Development Training and Technical Assistance (CTA), maximum $500,000 for 36 months 
  • Turnkey Marketing and Promotion, maximum $100,000 for 24 months  

Qualifications  

Agricultural businesses, agricultural cooperatives, community support agriculture networks and associations, economic development corporations, nonprofit corporations, public benefit corporations, etc. 25% match is required. 

Financing Geographic Area   

United States

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