Setting up a Facebook Page

Setting up a Facebook Page

  1. Create your Facebook Organization Page
    • Head to facebook.com/pages/create. You need to be logged into a
    Facebook personal account to get started, but your personal information
    will not appear on your new business or organization page.
    • Choose your page type: Business/brand or Community/public figure
    • Enter your organization’s details.
  2. Add brand images
    Upload your profile and cover images. Check the ‘Always Up-To-Date Guide
    to Social Media Sizes’ to make sure you’re using the best size for the image
    type.
    • Profile image: small icon that will appear next to your page’s name
    everywhere on Facebook
    • Cover image: large image that will appear at the top of your page.
  3. Complete your Page info
    Click Edit Page Info and fill in the following sections:
    • Description: 255 characters to describe your organization/department
    and what you do.
    • Contact information: Fill in all the ways you want people to be able to
    reach you (most importantly your website).
    • Extra options: If it’s relevant to your organization, add your operating
    hours and privacy policy.
  4. Create your Facebook username (aka your vanity URL)
    Your username helps people find your page on Facebook. Click Create Page
    @Username to make one. It can be up to 50 characters long.
    • Choose a search-friendly Page name. In most cases, this will be your
    brand name.
    • If possible, use a consistent username across social networks.
  5. Add admins and editors
    Once your page is created, from your page, scroll down to and click ‘Settings’
    on the left menu. Then click ‘Page Roles.’ This is where you will give other
    people access to post as your page.
    • Type in the name or email address of the person you want to add as an
    admin (the email address will be the one they have associated with their
    Facebook account; usually a personal email address.)
    • Once you’ve found the person you want to add, decide what level of
    access they should have. Descriptions of each level are included on that page.

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